SMS to CallBack - 'Call Me Back' Phone Call
Send a SMS Message for a Live 'Call Me Back' Phone Call
The likelihood of a consumer making an impulse purchase can be considerably improved by providing the option to send a SMS text message requesting a live 'Call Me Back' CallBack phone call.
SMS to CallBack is ideal for TV and Radio promotional campaigns where the advertiser wants to connect the audience to call centre sales agents quickly and easily.
CallBack Facility Perception
Consumers view SMS to CallBack favourably compared with a standard sales call, as they are not kept in a queue and are not charged for the call.

Marketing Strategy
SMS to CallBack is now a feature of a great number of marketing strategies with vendors experiencing positive results.
Providing a 'Call Me Back' facility can give an advertiser the edge in a competitive marketplace as it suggests business confidence and increases the likelihood a sale enquiry will result.
SMS to CallBack Features
| Suggests business confidence and attracts new customers | |
| CallBack appeals to consumers as it involves no cost and makes sales enquiries simple | |
| Automated response assures the consumer that a call back is imminent | |
| Consumer details can be collected and used in future marketing campaigns | |
| SMS costs are at standard network rates |


